Goldberg, "Buy Nothings"
What is the goal of "buy nothing day"?
What is "Affluenza"?
What is "sustainable consumption" and is it something that advertising encourages?
Savan, "Truth in Advertising"
How are computer graphics being used in advertising? Why is this a concern?
What is puffery and how does it become an issue in advertising? Why did Pizza Hut sue Papa John's over an ad?
How many deceptive advertising cases were filed last year by the FTC (Federal Trade Commission)?
Other than the FTC, who is most likely to bring a "deceptive advertising" complaint against an advertiser?
Beato, "Bringing Things Into Focus"
How has market research changed over the years?
How expensive are different kinds of market research such as telephone surveys and focus groups?
Englehart, "Saturday Morning Fever"
What are Englhart's main criticisms of Saturday-morning TV broadcasting for children?
How did deregulation affect children's broadcasting in the mid-1980s?
How do children's television shows promote children's consumption?
What happened to public safety announcements during children's programming?
Why do children's TV shows emphasize "teamwork" and "cooperation"?